On Tuesday, Rosenblatt initiated coverage on Sprinklr Inc (NYSE:CXM), a company specializing in customer experience management, with a Buy rating and a price target of $16.00. The firm's positive outlook is based on the company's AI-powered Unified-CXM platform, which is designed to enhance customer interactions across over 30 digital channels.
"Our price target is based on Sprinklr's recurring revenue model, and unique competitive positioning," said the analysts.
The new coverage highlights Sprinklr's capability to provide valuable customer insights and enable real-time engagement. The platform's predictive analytics feature helps in anticipating customer intent and suggesting appropriate actions. This functionality is aimed at assisting businesses in offering proactive and exceptional customer experiences.
The analyst from Rosenblatt emphasized the significance of Sprinklr's technology in today's digital ecosystem. The platform's ability to drive customer loyalty and brand advocacy through proactive engagement strategies is seen as a key differentiator for Sprinklr in the market.
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