Investing.com -- Samsung Electronics Co (F:SAMEq). is set to enter the augmented reality (AR) glasses market, in collaboration with Alphabet (NASDAQ:GOOGL) Inc.'s Google, according to TM Roh, Samsung (KS:005930)'s top mobile executive. This move marks the companies' entry into an increasingly popular product category.
Following their recent partnership on Project Moohan, announced in December, the two tech giants are now working together on AR glasses. Roh, who heads Samsung's Mobile Experience division, did not provide further details about these upcoming glasses. However, he confirmed they would be launched as part of the companies' joint efforts to co-develop the Android XR operating system.
Roh did not specify a release date for the AR glasses, but he emphasized that the companies are aiming to achieve the desired quality and readiness as quickly as possible.
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