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Vivid Seats shares hold Buy rating with potential upside tied to improving live events supply

EditorAhmed Abdulazez Abdulkadir
Published 2024-12-03, 07:18 a/m
SEAT
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On Tuesday, DA Davidson adjusted its financial outlook on Vivid Seats Inc. (NASDAQ: SEAT), reducing the company's price target to $5.00 from the previous $5.50. The stock currently trades at $3.45, near its 52-week low of $3.33, having declined nearly 59% over the past year. Despite the price target adjustment, the firm continues to recommend a Buy rating for the stock.

According to InvestingPro analysis, the stock appears undervalued based on its Fair Value assessment. The firm's analyst cited a conservative approach to the company's fourth quarter 2024 and first half 2025 projections as the primary reason for the change, noting a lack of new large venue tour, show, and event announcements for the calendar year 2025.

The analyst remains optimistic about the future, expecting a meaningful improvement in the Live Events supply backdrop during calendar year 2025. This outlook is largely based on positive commentary from Live Nation Entertainment (NYSE:LYV)'s fourth quarter earnings call, which occurred four days after Vivid Seats reported its own fourth quarter results.

Vivid Seats, a marketplace for ticket sales for live sports, concerts, and theater events, has seen mixed fundamental data points recently. The company maintains strong profitability with a 74% gross margin and generated $38.2 million in free cash flow over the last twelve months. According to the analyst, there has been a modest month-over-month improvement in Vivid Seats' paid search visibility compared to its key competitors in November.

InvestingPro subscribers can access 12 additional key insights about Vivid Seats, including detailed financial health scores and comprehensive valuation metrics. This positive indicator suggests an increase in the company's online presence relative to its market rivals.

However, the analyst also pointed out less encouraging signs, with third-party data from sources such as Second Measure and Semrush indicating that Vivid Seats' sales and website traffic have not experienced a significant and sustained improvement compared to peers in recent weeks. These mixed signals have contributed to the firm's conservative forecast adjustments for the company.

The new price target reflects a more cautious stance on Vivid Seats' near-term performance, while the maintained Buy rating indicates a belief in the company's potential for growth in the longer term. The company operates with a moderate debt-to-equity ratio of 1.23, while management has been actively buying back shares, demonstrating confidence in the business.

The analyst's comments underscore the balance of positive trends and challenges faced by Vivid Seats in the competitive online ticketing market. Discover more detailed insights and analysis in the comprehensive Pro Research Report, available exclusively on InvestingPro.

In other recent news, Vivid Seats Inc., a leading marketplace for live event tickets, reported mixed financial outcomes for the third quarter of 2024. The company reported revenues of $187 million, along with a 13% year-over-year decline in marketplace gross order value (GOV). Despite these challenges, Vivid Seats maintained an 18% adjusted EBITDA margin and expressed optimism for future growth. These recent developments also highlight a strategic partnership with Brandon Marshall's media platform and the launch of the SkyBox Drive pricing tool.

On the analyst front, RBC (TSX:RY) Capital Markets adjusted its outlook on Vivid Seats, decreasing the price target to $6.00 from the previous $7.00, while maintaining a Sector Perform rating on the stock. The analyst noted that Vivid Seats is navigating through two significant challenges: a limited supply of concerts and irrational competition. However, the analyst also pointed out that the concert schedule could see a resurgence in volume and mix, and the unsustainable nature of irrational marketing expenditures may not continue indefinitely.

For 2024, Vivid Seats anticipates GOV between $3.8 billion and $4.0 billion and adjusted EBITDA of $145 million to $155 million. The company's management is focused on long-term growth and flexibility in changing market conditions, foreseeing a return to growth in 2025. Vivid Seats is also planning international expansion by the end of the year and cross-selling through Vegas.com.

This article was generated with the support of AI and reviewed by an editor. For more information see our T&C.

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