Jan 10 (Reuters) - First Mining Finance Corp FF.TO :
* FIRST MINING ANNOUNCES NEW STRATEGY, NAME CHANGE AND APPOINTS NEW CHIEF EXECUTIVE OFFICER
* FIRST MINING FINANCE CORP - PATRICK DONNELLY, PRESIDENT OF COMPANY, WILL CONTINUE IN HIS CURRENT ROLE
* FIRST MINING FINANCE CORP - JEFF SWINOGA HAS BEEN APPOINTED BY CO'S BOARD TO SUCCEED CHRIS OSTERMAN AS CEO
* FIRST MINING FINANCE CORP - COMPANY WILL BE RE-BRANDING AND CHANGING ITS NAME TO "FIRST MINING GOLD CORP."