SAN MATEO, Calif. - In a collaborative effort, GoPro Inc. (NASDAQ: GPRO) and the Professional Association of Diving Instructors (PADI) have launched the GoPro PADI Distinctive Specialty Course. This program is designed to equip certified scuba divers with the skills to capture and share their underwater experiences using GoPro cameras and the Quik video editing app.
The course focuses on responsible use of GoPro equipment to document dives, enhancing storytelling techniques, and editing and sharing content. It also promotes ocean conservation, encouraging divers to inspire others to protect marine environments.
Lisa Nicklin, Vice President of Growth and Marketing at PADI Worldwide, emphasized the dual benefits of the course, stating it will enable divers to share their underwater adventures and inspire conservation efforts.
The partnership builds on the companies' shared commitment to ocean stewardship. In February, PADI AWARE Foundation volunteers participated in the Avalon Harbor Underwater Cleanup, an event co-hosted by GoPro, which focused on ocean conservation.
GoPro is offering discounts to subscribers for PADI's core eLearning courses until December 31, 2024. Additionally, PADI Club members can access a free three-month trial of the GoPro Quik video editing app.
This initiative is part of GoPro's ongoing mission to create immersive content while fostering environmental awareness. The company has been recognized for its workplace culture and continues to offer career opportunities, as noted on its careers page.
PADI, renowned for its diving instruction and certification, has a global network of dive centers and resorts and has certified over 29 million divers. Through PADI AWARE, the organization also advances underwater conservation efforts.
This news is based on a press release statement from GoPro, Inc.
This article was generated with the support of AI and reviewed by an editor. For more information see our T&C.