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Citi raises Bilibili stock target, maintains neutral stance

EditorAhmed Abdulazez Abdulkadir
Published 2024-04-24, 11:38 a/m

Today, Citi has updated its outlook on Bilibili (NASDAQ:BILI), a leading online entertainment platform. The price target for the company's shares has been increased to $13.50, up from the previous figure of $12.50. Despite this adjustment, the firm has decided to maintain a Neutral rating on the stock.

The revision comes ahead of Bilibili's first-quarter 2024 results, which are anticipated to be announced in mid-May. Citi's analyst projects that both revenue and the bottom line will align with the consensus. Advertising revenue is expected to continue as the primary growth driver, with a forecasted 28% year-over-year increase. This uptick is attributed to favorable comparisons and strong performance in specific sectors such as gaming. However, the gaming segment itself is predicted to show subdued activity due to a scarcity of new title releases.

Looking further ahead, the analyst anticipates that advertising momentum might experience a slight slowdown due to more challenging comparisons. Meanwhile, gaming revenue is expected to rebound starting in the third quarter of 2024, potentially spurred by the introduction of new titles around the middle of the year. Bilibili is also projected to reach operational breakeven in the third quarter of 2024, benefiting from enhanced operating leverage and effective cost control measures.

In light of these expectations, Citi has refined its revenue estimates and increased its operating margin forecasts for the years 2024 to 2026. The new operating margin predictions stand at -4.2% for 2024, +1.9% for 2025, and +4.0% for 2026, marking an improvement from the previous forecasts of -5.5%, +1.8%, and +3.8%, respectively. The adjustments reflect the anticipated benefits of the company's cost control strategies.

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The report concludes by reiterating the Neutral/High Risk rating for Bilibili, with a projected moderate compound annual growth rate (CAGR) of 10% in revenues from 2023 to 2025. This growth rate, according to Citi, appears to be unremarkable.

InvestingPro Insights

As Bilibili (NASDAQ:BILI) prepares to announce its Q1 2024 results, insights from InvestingPro provide a deeper understanding of the company's financial health and market position. With a market capitalization of $5.29 billion, Bilibili holds more cash than debt on its balance sheet, indicating financial stability. This is a crucial factor for investors considering the company's growth prospects and operational strategies. Despite analysts not expecting profitability this year, Bilibili's shareholder yield is considered high, which could be attractive for investors seeking companies with potential for capital returns.

InvestingPro data shows that Bilibili has experienced a modest revenue growth of 2.87% over the last twelve months as of Q4 2023. However, the company's operating income margin stands at -22.48%, reflecting challenges in translating revenue into operational profit. As a prominent player in the Entertainment industry, Bilibili's strategic focus on advertising and gaming could influence future performance, especially with the anticipation of new gaming titles in the latter half of 2024.

For those looking to delve deeper into Bilibili's financials and future outlook, InvestingPro offers additional insights and metrics. There are six more InvestingPro Tips available, providing a comprehensive analysis of Bilibili's prospects. Interested readers can utilize the coupon code PRONEWS24 to get an additional 10% off a yearly or biyearly Pro and Pro+ subscription, allowing access to valuable investment tools and data to inform their decisions.

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This article was generated with the support of AI and reviewed by an editor. For more information see our T&C.

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