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Burberry names Riccardo Tisci to replace star designer Bailey

Published 2018-03-01, 04:07 a/m
© Reuters.  Burberry names Riccardo Tisci to replace star designer Bailey
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LONDON, March 1 (Reuters) - Luxury clothing company Burberry BRBY.L said Riccardo Tisci would join as its new chiefcreative officer, naming the former Givenchy designer as itsreplacement for Christopher Bailey.

Tisci, who was creative director at French fashion houseGivenchy from 2005 to 2017, will start his new job on March 12before presenting his first Burberry collection in September.

Christopher Bailey, who fashioned Burberry into a globallabel, showed his final collection last month. He announced hisdeparture from the British trench coat maker in October, as newCEO Marco Gobbetti moved to revitalise the brand. creative vision will reinforce the ambitions wehave for Burberry and position the brand firmly in luxury,"Gobbetti said of the appointment.

Bailey had worked with Burberry's former CEOs Rose MarieBravo and Angela Ahrendts to make its classic camel, red andblack check designs must-haves for followers of fashion aroundthe world.​

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