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Pro Research: Wall Street eyes Instacart's market trajectory

EditorAhmed Abdulazez Abdulkadir
Published 2024-01-22, 10:44 a/m
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Explore Wall Street's expert insights with this ProResearch article, which will exclusively be available to InvestingPro subscribers soon. Enhance your investment strategy with ProPicks, our newest product featuring strategies that have outperformed the S&P 500 by up to 700%. This New Year, enjoy up to 50% off on a subscription to InvestingPro. Only until Jan 31. For an extra 10% discount, use Coupon: Canada2024.

In the rapidly evolving online grocery sector, Instacart (NASDAQ:CART), operating under the ticker EXCHANGE:CART, has garnered significant attention from Wall Street analysts. These industry experts have been closely monitoring the company's performance, market trends, and potential impacts of external factors to provide a comprehensive outlook for potential investors.

Company Overview

Instacart has positioned itself as a digital-first leader in the online grocery delivery and pickup service, connecting customers with a variety of retailers. With a focus on deep integration with merchants, optimized delivery logistics, and a mature advertising product, the company has established a significant presence in the United States and Canada. Instacart's platform supports both grocery and non-grocery items and has been recognized for its early leadership in the massive grocery Total Addressable Market (TAM).

Market Performance and Strategy

Analysts have noted that Instacart's Gross Transaction Value (GTV) and revenue have consistently beaten consensus estimates, with EBITDA margins showing significant year-over-year improvements. This reflects the company's disciplined cost management and profitability enhancements. Instacart's advertising take rates have grown year-over-year, benefiting from robust consumer packaged goods (CPG) ad spending and the launch of new ad formats in the second half of 2022.

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The company's share buyback program, valued at $500 million, signals confidence in its financial health and cash generation capabilities. With $2.2 billion in cash on hand, Instacart is poised for continued GTV growth into 2024, with the potential for acceleration beyond current levels.

Competitive Landscape

Instacart is navigating a competitive landscape with pressures from companies like DoorDash (NASDAQ:DASH) and Uber (NYSE:UBER). Analysts have highlighted the importance of tangible re-acceleration in top-line growth to become more bullish on the company. Long-term growth opportunities include deepening retailer relationships and investing in audience growth.

Despite the competitive environment, Instacart's leadership position in digital grocery is reinforced by accelerating GTV and order growth, along with expanding take rates. The company's business model is considered defensible, and consistent results are expected to contribute to share price appreciation.

Regulatory and Macro Environment

The regulatory scrutiny on gig worker status and changes in consumer behavior post-COVID are among the risks that Instacart faces. The company must also navigate the intense competition within the Marketplace and Retail Media markets and the potential failure to scale the advertising business or expand internationally.

Financial Outlook

Instacart's financial performance has been robust, with Q3 2023 earnings surpassing expectations. The company reported a total GTV of $7.49 billion and adjusted EBITDA of $163 million for the quarter. Revenue was driven by transaction revenue and advertising & other revenue, with guidance for Q4 2023 indicating GTV growth of +5-6% year-over-year and adjusted EBITDA between $165-175 million.

Bear Case

Is Instacart's market share at risk?

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With increasing competition in the online grocery space, Instacart faces the challenge of maintaining its market share. The company's top-line growth is slower compared to peers like Dash and Uber, which are gaining share in the grocery segment. Competitive market uncertainty remains a concern, with the potential for market share losses and macroeconomic factors affecting growth. Despite these challenges, Instacart's valuation appears attractive, and the company is well-positioned to capture incremental share due to its marketplace leadership and strong margin profile.

Can Instacart sustain its profitability amid competition?

Instacart's profitability has exceeded expectations, with EBITDA well ahead of consensus. However, questions arise if more investment in growth should be made given the intensifying competition. The company aims to be GAAP profitable next year, but it must balance the need for profitability with the necessity to invest in growth to fend off competitors.

Bull Case

Will Instacart's advertising business drive future growth?

Instacart's advertising revenue grew by 19% year-over-year, with increased penetration into GTV. The company has expanded its advertising business through partnerships and increased ad spending, which is expected to drive future growth. With a unique and differentiated advertising business model, Instacart has a significant lead in the large basket grocery delivery market.

Can Instacart leverage its first-mover advantage?

Instacart's first-mover advantage and proven profitability in the online grocery space are attractive valuation points. The company's strong Q3 performance and improved margin outlook, combined with the potential for GTV acceleration in early 2024, position Instacart for sustained top-line growth.

SWOT Analysis

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Strengths:

  • Leadership position in online grocery delivery.
  • Strong advertising revenue stream.
  • Significant cash reserves and share buyback program.

Weaknesses:

  • Slower top-line growth compared to competitors.
  • High stock-based compensation post-IPO.
  • Risks associated with gig worker regulatory scrutiny.

Opportunities:

  • Potential acceleration of GTV growth as SNAP benefit headwinds ease.
  • Expansion of advertising business and international reach.
  • Deepening retailer relationships and audience growth investments.

Threats:

  • Intense competition from companies like DoorDash and Uber.
  • Market share loss and macroeconomic factors affecting growth.
  • Consumer behavior changes post-COVID.

Analysts Targets

  • JMP Securities: Market Outperform with a price target of $35 (November 14, 2023).
  • Barclays (LON:BARC): Overweight with a price target of $40 (November 9, 2023).
  • Bernstein: Market-Perform with a price target of $30 (November 9, 2023).
  • Wolfe Research: Peer Perform with a fair value range of $25-$43 (November 9, 2023).
  • Stifel: Buy with a price target of $48 (November 9, 2023).
  • J.P. Morgan: Overweight with a price target of $33 (November 9, 2023).
  • BofA Global Research: Neutral with a price target of $31 (November 9, 2023).
  • Baird: Outperform with a price target of $31 (January 18, 2024).
  • Gordon Haskett: Hold with a price target of $27 (December 5, 2023).

The timeframe used for this analysis spans from January to November 2023.

InvestingPro Insights

In the dynamic landscape of online grocery, Instacart (EXCHANGE:CART) stands out with several financial strengths and potential growth indicators. According to InvestingPro data, Instacart has a market capitalization of approximately $7.29 billion USD, reflecting its significant presence in the market. With a Gross Profit Margin of 75.0% for the last twelve months as of Q3 2023, the company has demonstrated impressive efficiency in its operations.

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InvestingPro Tips highlight that Instacart holds more cash than debt on its balance sheet, offering financial stability and the ability to invest in growth opportunities or weather economic downturns. Additionally, analysts anticipate sales growth in the current year, which could signal a positive trajectory for the company's revenue. Instacart's recent performance also shows a significant return over the last week, with a 12.65% price total return, suggesting a bullish trend in investor sentiment.

For investors considering Instacart, it's noteworthy that the company is expected to become profitable this year, according to analysts. This outlook is bolstered by the fact that Instacart does not pay a dividend to shareholders, allowing the company to reinvest earnings back into the business to fuel further growth.

Those looking to delve deeper into Instacart's financial health and growth prospects can find additional insights with an InvestingPro+ subscription, which is currently on a special New Year sale with discounts of up to 50%. Use coupon code SFY24 to get an additional 10% off a 2-year InvestingPro+ subscription, or SFY241 to get an additional 10% off a 1-year InvestingPro+ subscription. With InvestingPro, subscribers have access to a wealth of additional tips—Instacart alone has several more tips listed—to inform their investment decisions.

This article was generated with the support of AI and reviewed by an editor. For more information see our T&C.

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