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BRIEF-AcuityAds acquires Visible Measures is an all-cash transaction valued at USD $10 million

Published 2017-03-09, 03:25 p/m
© Reuters.  BRIEF-AcuityAds acquires Visible Measures is an all-cash transaction valued at USD $10 million

March 9 (Reuters) - AcuityAds Holdings Inc AT.V :

* AcuityAds announces intent to acquire analytics-led video advertising leader, Visible Measures Corporation and announces a CDN $7.5 million bought-deal private placement co-led by Paradigm Capital and Haywood Securities

* Acquisition of Visible Measures is an all-cash transaction valued at USD $10 million

* Boards of each of AcuityAds and Visible Measures have unanimously voted in favor of transaction

* In order to finance a portion of acquisition of Visible Measures, AcuityAds has entered into an agreement with underwriters

* The underwriters have agreed to purchase 2.2 million common shares of AcuityAds, at a price of $3.40 per share Source text for Eikon: ID:nCNW6k5h3a Further company coverage: AT.V

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