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Elon Musk taps close confidant to lead Tesla in North America and Europe

Published 2024-10-17, 10:00 a/m
© Reuters.  Elon Musk taps close confidant to lead Tesla in North America and Europe
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Proactive Investors - Tesla Inc (NASDAQ:TSLA) CEO Elon Musk has tapped his close confidant Omean Afshar to oversee the electric vehicle maker’s operations in North America and Europe, according to media reports.

Afshar joined Tesla in 2017 and currently serves as vice president in charge of sales and manufacturing, sources said.

His direct reports include Troy Jones, the VP of North America sales and service, as well as Jason Shawhan, the director of manufacturing for Tesla in Texas.

The additional responsibilities were assigned to Afshar ahead of Tesla’s Cybercab event last week, sources said.

Afshar has worked closely with Musk at Tesla in the office of the CEO, in addition to holding roles at Musk’s SpaceX and social media platform X, formerly Twitter.

Musk has also recently promoted other insiders to run two key segments: its self-driving development and Optimus, Tesla’s humanoid robot.

Ashok Elluswamy is now vice president of Autopilot and AI software, and Milan Kovac is vice president of Optimus, according to LinkedIn on Wednesday.

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