Under Armour (NYSE:UA) announced on Wednesday that fashion industry veteran John Varvatos will take over as Chief Design Officer, effective September 11th, 2023. Varvatos will replace Kasey Jarvis, who has been serving in the role since March 2019.
Varvatos has spent his career in the fashion industry, working with brands such as Polo Ralph Lauren (NYSE:RL), Calvin Klein, Converse, and his namesake brand, John Varvatos. Notably, he created the iconic boxer brief for Calvin Klein and the laceless sneaker for Converse during a fifteen-year collaboration with his own brand.
In his new role at Under Armour, Varvatos will lead the creative design direction and oversee the company's design studios located in New York, Baltimore, and Portland, Oregon. He began consulting for Under Armour earlier this year.
Under Armour President and Chief Executive Officer Stephanie Linnartz said: “We are thrilled to welcome John into the Under Armour family. His track record and thirty-year career speaks for itself. John will work in partnership with our product team to bring apparel, footwear and accessories from concept to commercialization, blending performance and style.”
Varvatos also shared his enthusiasm about joining the iconic American brand: “The innovation, design and mission of the brand has never been more relevant as consumers demand clothes that function for both sport and everyday activities. I cannot wait to unveil that next chapter in Under Armour’s incredible story.”
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