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UPDATE 1-Netflix hikes rate for most popular plan by $1.00

Published 2015-10-08, 02:24 p/m
© Reuters. UPDATE 1-Netflix hikes rate for most popular plan by $1.00
NFLX
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(Adds details)
Oct 8 (Reuters) - Netflix Inc NFLX.O said on Thursday it
has increased the subscription rate for some new members by
$1.00 a month to $9.99 in the United States, Canada and Latin
America.
The price increase only affects new customers to the
company's "standard" plan, which allows two viewers use a
subscription at once.
Netflix will maintain prices for existing customers for
another year, the company said in an email.
The company last raised the price of the "standard" plan for
new members in May last year.
Netflix, whose original content includes shows such as
"House of Cards", "Orange is the New Black" and "Narcos", is
aggressively moving into new markets and has said it aims to be
available in 200 countries by the end of 2016.
The company had 65 million customers globally in July.
Netflix shares were up 1.7 percent at $109.98 in afternoon
trading after being down as much as 5 percent.

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