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Earnings call: Bridgeline Digital focuses on AI to drive growth in Q3 2024

EditorAhmed Abdulazez Abdulkadir
Published 2024-08-15, 08:10 a/m
© Reuters.
BLIN
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Bridgeline Digital (BLIN), a provider of AI-driven site search technologies, reported its financial results for the third quarter of 2024, emphasizing advancements in their HawkSearch product and strategic partnerships. The company announced $3.9 million in total revenue, with subscription license revenue making up 77% of this figure. Despite a net loss of $300,000 for the quarter, Bridgeline highlighted a gross profit margin of 69% and an improved adjusted EBITDA of $3,000. They also reported a decrease in operating expenses and a noncash gain from the change in fair value of warrants. Bridgeline's management remains optimistic about future growth and the company's strategic direction.

Key Takeaways

  • Bridgeline Digital reported $3.9 million in total revenue for Q3 2024, with a net loss of $300,000.
  • Subscription license revenue was the major contributor, accounting for 77% of total revenue.
  • The company achieved a gross profit margin of 69%, with subscription license margins at 72%.
  • Operating expenses were reduced to $3.1 million, contributing to an improved adjusted EBITDA of $3,000.
  • Total assets stood at $16 million against total liabilities of $5.6 million, with cash and accounts receivable totaling $2.7 million.
  • Bridgeline expects to maintain high gross margins and is focusing on sales and marketing investments for future growth.

Company Outlook

  • Bridgeline Digital anticipates continued growth and success in 2024, with a focus on driving growth, product innovation, customer success, and shareholder value.
  • The company is excited about ongoing growth prospects and expects to hold their fourth-quarter fiscal '24 conference call in December 2024.

Bearish Highlights

  • The company reported a net loss of $300,000 for the quarter.
  • Subscription license gross margins decreased slightly to 72% from 73% in the previous year.

Bullish Highlights

  • Gross profit margin improved to 69%, up from 68% in the same period last year.
  • Service margins increased significantly to 58% from 44% in 2023.
  • Adjusted EBITDA showed a positive shift to $3,000, compared to a negative $163,000 in the prior year.
  • Operating expenses were cut down to $3.1 million from $3.3 million in the previous year.

Misses

  • The company's net loss of $300,000, although an improvement from the previous year's loss of $800,000.

Q&A Highlights

  • Customers are requesting isolated environments for HawkSearch, which has led to an average gross margin of 80% for these services.
  • Bridgeline Digital aims for a services gross margin of around 50%.
  • The company is looking to increase investment in sales and marketing, leveraging partnerships to manage customer acquisition costs effectively.

Bridgeline Digital's commitment to AI-driven site search through HawkSearch and strategic partnerships with companies like Optimizely and BigCommerce indicates a strong focus on product innovation and market expansion. The company's management team expressed confidence in the growth trajectory and the ability to maintain high gross margins, particularly in subscription services. While operating at a loss, the company has managed to decrease operating expenses and improve its adjusted EBITDA, suggesting a potential for improved financial health in the future. Bridgeline Digital's approach to optimizing customer acquisition costs through partnerships and a focus on premium services may set the stage for a stronger performance in the upcoming quarters.

InvestingPro Insights

Bridgeline Digital's (BLIN) third-quarter results reflect a company in the midst of a strategic push, with a focus on subscription licenses and operational efficiency. To further understand the company's financial health and market position, let's consider some key InvestingPro Data and InvestingPro Tips.

InvestingPro Data highlights that Bridgeline Digital has a market capitalization of $8.85 million, which gives investors a sense of the company's size in the competitive tech landscape. The company's P/E ratio stands at -0.9, indicating that investors are currently not expecting earnings growth in the near term. Additionally, the gross profit margin of 67.54% for the last twelve months as of Q2 2024 aligns closely with the 69% reported for Q3 2024, showcasing consistency in the company's ability to manage cost of goods sold.

InvestingPro Tips provide strategic insights, noting that Bridgeline Digital holds more cash than debt on its balance sheet, which could offer a buffer against financial uncertainties. However, it's also important to recognize that the stock price has been quite volatile, and analysts do not anticipate the company to be profitable this year. This is further supported by the fact that the company is not profitable over the last twelve months and that short-term obligations exceed liquid assets, which could pose liquidity challenges.

For investors seeking a deeper dive into Bridgeline Digital's financials and market performance, there are additional InvestingPro Tips available at https://www.investing.com/pro/BLIN. These tips can help investors make more informed decisions by providing a comprehensive analysis of the company's financial health and stock performance.

Full transcript - Bridgeline Digital Inc (NASDAQ:BLIN) Q3 2024:

Operator: Good day and thank you for standing by. Welcome to the Bridgeline Digital Third Quarter 2024 Earnings Conference Call. At this time, all participants are in a listen-only mode. After the speakers' presentation, there will be a question-and-answer session. [Operator Instructions] Please be advised that today's conference is being recorded. I would now like to hand the conference over to your speaker today, Tom Windhausen, Chief Financial Officer. Please go ahead.

Thomas Windhausen: Thank you, and good afternoon, everyone. Thank you for joining us today. My name is Thomas Windhausen, I'm the Chief Financial Officer of Bridgeline Digital. I'm pleased to welcome you to our fiscal 2024 third quarter conference call. On the call with us this afternoon is Ari Kahn, Bridgeline's President and CEO, who will begin the call with a discussion of our business highlights. I will then update you on our financial results for the quarter. And we will conclude by taking questions. Before we begin, I'd like to remind listeners that during this conference call, comments that we make regarding Bridgeline that are not historical facts are forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Act of 1934, and are subject to risks and uncertainties that could cause such statements to differ materially from actual future events or results. These statements are made pursuant to the Safe Harbor provisions of the Private Securities Litigation Reform Act of 1995. The internal projections and beliefs upon which we base our expectations today may change over time, and we expressly disclaim and assume no obligation to inform you if they do. The results we report today should not be considered as an indication of future performance. Changes in economic, business, competitive, technological, regulatory and other factors could cause Bridgeline's actual results to differ materially from those expressed or implied by the projections or forward-looking statements made today. For more detailed information about these factors and other risks that may have impact on our business, please review the reports and documents filed from time to time by Bridgeline Digital with the Securities and Exchange Commission. Also please note, on the call this afternoon we will discuss some non-GAAP financial measures when commenting on the company's financial performance. We provide a reconciliation of our GAAP financials to these non-GAAP measures in our earnings release, and you can obtain a copy of that on our website. I'd now like to turn the call over to Ari Kahn, Bridgeline's President and CEO. Ari?

Ari Kahn: Thank you, Tom. Good afternoon, everyone. Recent advances in AI, especially large language models and Gen AI are revolutionizing e-commerce and reshaping online shopper expectations. As a result, nearly every e-commerce site will upgrade their site search to be both intelligent and conversational. This shift is disrupting the $1 billion site search market, forcing everyone to reconsider their search provider. HawkSearch is uniquely positioned to displace competitors. Our team has a deep history in AI and is approaching the site search market in a more meaningful way than anyone else. This gives us an opportunity to take a disproportionate share of the market during this turbulent time. We are the only AI company offering merchandising AI agents that work directly with our customers' marketing team to continuously tune their site search's results. This capability, known as tailored AI, is already positioning us as a leader in the market. Tailored AI has helped double the average HawkSearch sale size, win new customers every week, secure top-tier partnership and gain recognition from leading analysts like Gartner (NYSE:IT). We have truly taken a different approach to AI by providing collaborative agents rather than a black-box, one-size-fits-all solution. Our competition only allows customers to enable AI and assumes they should then be hands off as AI powers their site regardless of their corporate goals. With tailored AI, we deliver AI agents that collaborate with our customers' marketing teams to optimize their sites. Our customers are empowered to continually tune and train the AI agents based on their ever-changing goals, inventory and market demands. We're moving fast in AI innovation. This year, we launched concept search. We launched image search, visual search, conversation search, and now Smart Response. No other platform has moved this quickly to seize the tailored AI opportunity in site search. As we continue to innovate, we expect these advancements to accelerate our growth, solidify our leadership in a market where search now drives 60% of our subscription revenue. This quarter we sold 23 licenses with $420,000 in ARR, $1.4 million in TCV. That brings us to 70 licenses totaling $1.7 million in ARR and $5.1 million in total contract value this fiscal year. HawkSearch was the lion's share of these sales. Importantly, our investments in partner connectors accelerate sales by allowing customers to launch HawkSearch with the click of a button. We're launching multiple customers every single week. Our tailored AI approach also accelerates sales because our customers know that they can continually refine search results based on their merchandising goals. And this is different than competitors who simply have an AI button that puts the site on autopilot, with no ability for ongoing tuning and, therefore, a significant Q&A review before the launch. With each launch, we have more references and further recognition as leaders in the site search sector. Analysts continue to recognize HawkSearch for its advancements in AI, and this is driving demand and average sales price. Gartner recognized HawkSearch in its Magic Quadrant for Search and Product Discovery (NASDAQ:WBD), highlighting HawkSearch's strength in both Artificial Intelligence and the B2B market. Info-Tech Research Group awarded HawkSearch as a Champion in Enterprise Search and recognized HawkSearch as a Top-Rated software within the category. FeaturedCustomers listed HawkSearch as a Top Performer in the Summer 2024 Customer Success Report for Enterprise Search Software. This quarter, HawkSearch launched the GenAI-powered Athena release, update features with Smart Response and conversational dialogue based on search queries, where prompts for follow-up questions and suggestions to imitate a personalized in-person conversation with a sales assistant are available. Two important platform partners that we expect to continue to generate new sales for HawkSearch are Optimizely and BigCommerce. BigCommerce is promoting HawkSearch ahead of all other search providers on the first page of its app store, providing tens of thousands of BigCommerce customers the ability to upgrade to HawkSearch's AI technology. HawkSearch offers a one-click install for Optimizely, and is recognized by Optimizely as a top paid app in their app store on the very first page. HawkSearch is now uniquely positioned to improve site search for more than 1,000 Optimizely configured commerce customers, with several already purchasing license. We partnered with a system integrator and Optimizely expert, Xngage, for our Optimizely connector, which leads to even more sales. HawkSearch AI will be showcased at Opticon 2024 in San Antonio, Texas this November with Optimizely. At the Applied AI Conference in Chicago this past June, Moblico presented HawkSearch as a key AI-powered search platform for mobile devices. This is a new market in which HawkSearch's concept search is particularly well suited for success. And here are a few of the wins that we had this quarter. Colonial Electric Supply, a large electrical distributor, chose Bridgeline's HawkSearch to power product discovery for its Optimizely platform e-commerce sites. Colonial selected HawkSearch for its AI search capabilities and reputation in the electrical distributor sector. Grizzly Industrial, a leading industrial supplier, selected HawkSearch to power search on its e-commerce site. HawkSearch will enhance Grizzly Industry's e-commerce product discovery by offering precise search tailored to the needs of the machinery industry, including advanced part number search for both full and partial numbers, unit of measurement conversion for dimensional products and merchandising tools to run product-specific campaigns. Sailrite, a large crafts retailer, selected HawkSearch to improve its product discovery for both B2C and B2B sites. HawkSearch launched on two of Sailrite's e-commerce sites on the BigCommerce multi-storefront platform. Our partnership with Sailrite reflects our expertise in supporting retail and BigCommerce multi-storefront. Schaedler Yesco, an electrical distributor with over 29 locations and 1,000 brands, implemented HawkSearch on its Optimizely powered e-commerce site using the Xngage connector for HawkSearch. And Voltus GmbH, a leading German electrical distributor, selected Bridgeline to power site search for its e-commerce site. Voltus aims to increase online revenue by using Bridgeline's AI-powered site search for its online catalog with more than 80,000 products. All-in-all, we had 23 license sales this quarter, 70 this year-to-date and our average license sale is nearly double the MRR of last year. This increase in volume and size is largely due to our advances in AI. So at this time, I'll turn the call back over to our Chief Financial Officer, Tom Windhausen. Go ahead, Tom.

Thomas Windhausen: Thanks, Ari. I'll provide an update on our financial results for the third quarter of fiscal 2024 which ended June 30th, 2024. Total revenue for the quarter ended June 30th, 2024 was $3.9 million, compared to $3.9 million in the prior year period. Now going into each component of revenue. Our subscription license revenue, which is comprised of SaaS licenses, maintenance and hosting revenue and perpetual license revenue, for the quarter ended June 30th, 2024, was $3 million, compared to $3.2 million in the prior year period. As a percentage of total revenue, subscription and license revenue was 77% of total revenue for the quarter ended June 30th, '24. Services revenue was $923,000 for the quarter ended June 30th, 2024, an increase from $742,000 in the prior year third quarter. As a percentage of total revenue, services revenue accounted for 23% of total revenue for the quarter ended June 30th, '24. Cost of revenue was $1.2 million for the quarter ended June 30th, '24, a decrease from $1.3 million in the prior year period. And as a result, gross profit was $2.7 million for the quarter ended June 30th, '24, as compared to $2.6 million in the prior year period. Our overall gross profit margin was 69% for the quarter ended June 30th, '24, compared to 68% in the prior year period, with subscription license gross margins at 72% for the quarter ended June 30th, '24 compared to 73% in the prior year period, and service margins of 58% for the quarter ended June 30th, '24 compared to 44% in the same period in 2023. Our operating expenses of $3.1 million in the quarter ended June '24 were lower compared to $3.3 million in the prior year period. Moving down to below operating expenses. The change in fair value of our liability classified warrants resulted in a noncash gain of $88,000 this quarter compared to a noncash loss of $107,000 in the prior year period. And moving to bottom line, GAAP net income loss. Our net loss was $300,000 for the quarter ended June 30th, '24 compared to a net loss of $800,000 in the prior year period. Moving to EBITDA. Our adjusted EBITDA for the quarter ended June '24 was $3,000, compared to a negative $163,000 in the prior year comparable period. Now moving to our balance sheet. On June 30th, 2024, we had $1.2 million of cash and $1.5 million of accounts receivable. Our total debt outstanding as of June 30th, 2024 was under EUR500,000 or about US$524,000 with a weighted average interest rate of about 4.6%, with principal payments due through 2028. We have no other debt or remaining earn-outs from any other provisions or from any other previous acquisitions. And at June 30th, '24, our total assets were $16 million and total liabilities were $5.6 million. In the quarter, cash decreased about $100,000, of which $19,000 was used in investing activities and $84,000 was used in financing activities. Our flat operating cash for the quarter was consistent with our EBITDA of $3,000 for the quarter ended June 2024. Finally, as an update to our cap table. As of June 2024, our cap table included 10.4 million shares outstanding, 39,000 shares from Series C to preferred on an as-converted basis, 1.7 million of warrants and 2.1 million options. Of these warrants, nearly 900,000 with an exercise price of $4 will expire in September 2024. After that, we will have about 800,000 warrants, primarily 180,000 warrants with a $2.85 exercise price expiring in May 2026 and 592,000 warrants with a $2.51 exercise price which expire in November 2026. Bridgeline looks forward to continued growth and success in the remaining of 2024 and beyond as we continue to focus on driving growth, product innovation, customer success and shareholder value. Thank you for joining us on the call today. And at this time, we'd like to open the call to questions-and-answers. Moderator?

Operator: Thank you. [Operator Instructions]

Thomas Windhausen: We have a couple of questions that were previously submitted. So while people go in the Q&A roster, we'll handle those. All right, the first one here. What are our opportunities to expand within our existing customer base?

Ari Kahn: Okay. Great. HawkSearch is the primary expansion opportunity. And we have more than 600 HawkSearch customers. Every single one of those customers just like every single website owner on the planet, needs to embrace what's happening with AI and upgrade their site search to include AI capabilities and conversational capabilities. So we see opportunities. We've already upgraded several customers within Bridgeline for Smart Search, but we're going to have hundreds more. And in general, our pricing increases by about 35% when somebody upgrades to site search within Bridgeline. And nearly 60% of our subscription revenue is search revenue right now. So that's a significant increase for us. However, that increase really pales in comparison to the broader market opportunity. This entire market is undergoing a really disruptive shift where everybody needs to evaluate what they're doing in the search area and how customers' expectations are quickly evolving to interact with websites in a more natural way, in a multimodal, meaning images and cameras driving search, and in a consultative way, meaning that they expect websites to come back with intelligent questions and to have a dialogue to better refine what products will fit their goals. And these are all opportunities for HawkSearch to grow across a $1 billion market.

Thomas Windhausen: Great. Our next submitted question, how are our relationships with companies such as BigCommerce, Salesforce (NYSE:CRM) and Optimizely helping expand our customer base? And what does our new customer pipeline look like?

Ari Kahn: Okay. Great. Every e-commerce site has a content management and commerce platform as its foundation. And what we are doing is making it so that HawkSearch is available point-and-click out of the box on each of these platforms. That doesn't mean that you won't do any work thereafter. But it means that you can quickly try Hawk out, launch it in its vanilla form, and tune it thereafter. And this is important because it's actually different than the approach that other companies have taken, at least in the AI part of site search, where they are thinking of AI as sort of this omnipotent capability that you just enable and it drives everything from that point forward. But we're partnering with Salesforce and with Optimizely and BigCommerce and Sitefinity and other commerce platforms so that you can quickly find us in their app stores, quickly and painlessly launch HawkSearch. And then from that point forward, tune HawkSearch to have more refined results based on your evolving business needs. So they're going to be -- they're going to continue to drive a large part of our business for us. And already this has resulted in substantial improvements to our own sales pipeline. We have a pipeline now that is nearly triple the size this time last year. We've got a conversion rate that is 1.5 times what it was last year and an average sales price that is nearly double what we saw last year. And all of this bodes for HawkSearch really becoming the dominant revenue factor for Bridgeline.

Thomas Windhausen: Great. Next question submitted. What types of doors have opened up after HawkSearch was named a top-performing enterprise search software provider? I think that's referring to the Summer 2024 Customer Success Report on Enterprise Search for FeaturedCustomers.

Ari Kahn: Okay. Great. Well, I'm happy to say that we're getting leads directly from analysts and directly related to these awards and reports. Without naming names, I'll say that one of the largest hardware suppliers came directly from this report, and we're in a sales cycle for them right now. And that would be one of the largest customers Bridgeline has won to date, in fact. So they produce leads, they reduce our customer acquisition costs, they accelerate our sales cycle. And it's a strategic part of our marketing going forward.

Thomas Windhausen: Great. Let's see if we've got any other questions now?

Operator: [Operator Instructions]

Thomas Windhausen: We have one more submitted. I'll go through that. When will HawkSearch's momentum outpace that of other products for Bridgeline and dominate the business?

Ari Kahn: Okay. Well, from a momentum perspective, in terms of growth, HawkSearch certainly is growing leaps and bounds faster than everything else. It is very dominant, and now represents 60% of our subscription revenue. However, that doesn't shine through in our financials yet, and it will at its current pace in just a couple of quarters. We expect the growth of HawkSearch to outpace any decline in other revenue in that time period. And most importantly, because what we've done with AI and because we are in a disruptive market, I mean, site search, everyone, everyone has to reevaluate those. So they might stay with their current solution, but everyone's got to evaluate it. And with our advances in AI, this creates an opportunity for an inflection point in the site search market that could be just absolutely incredible for Bridgeline. So we're positioned for that. We're taking a leadership role in AI that is beyond what anyone else is doing. Quite frankly, we have a very deep understanding of how AI works and how it collaborates, not replaces, but collaborates with the merchandising team. And these together can completely create exponential growth in that market.

Thomas Windhausen: Moderator, do we have anyone on the Q&A?

Operator: We do. One moment for our first question. And our first question is going to come from the line of Casey Ryan with WestPark Capital. Your line is open. Please go ahead.

Casey Ryan: Ari, Thomas, how are you? Nice quarter.

Ari Kahn: Hi, Casey.

Casey Ryan: I have a question about, hey, great to talk to you. What are the incremental margins, you're talking about sort of expanding what the a) like example customer might spend using HawkSearch, right? What's the incremental gross margin, I guess, is what I'm thinking about. So the corporate average is 68%. But if a customer moves from billing, say, $12,000 a year or something to $20,000 because they're utilizing more features of Hawk, does the gross margin expand, say, directionally far above the corporate average?

Ari Kahn: Yes, that's a really great point. Our cost of goods sold in the -- with this increase in revenue, our cost of goods sold are essentially constant for them. So we should start seeing our gross margins approaching 80%. As our customers begin to -- and that's even without the AI. Then as our customers start using more and more of the AI, that's going to be in the mid-70% range. So I expect us to stabilize in the high-70s. And one of the things that has happened recently that has been very that I think is going to be very impactful on gross margin, is above and beyond all of that, we've seen customers that have become so reliant upon the performance for HawkSearch that they are asking for isolated environments rather than a SaaS environment, and paying a premium, to be able to isolate their performance from anyone else. And in those instances, you also start averaging in about 80% gross margin as well. So we expect to be in the high 70s altogether, and we're going to be there, and I'm talking about for subscription in the near-term. One other point on that is that our sales are, now have a much higher percentage of license to services than they have historically. And our services are selling at a premium. This quarter we had pretty high services gross margin. I think we should be striving for 50%, in that range. But the subscription will become a larger percentage of our revenue as well, Casey.

Casey Ryan: Yes. That's actually a helpful point on the services side. So that 58% margin was sort of an anomaly maybe in the quarter and it shouldn't be something we expect every quarter moving forward from here.

Ari Kahn: Right. That is an anomaly. Historically, we've been in the 40s and I think that 50 is about the highest anyone should ever expect. And if we get a 58%, then, great, we'll take it, but not necessarily repeatable.

Casey Ryan: Okay. Thank you. That's really helpful. And then one more question. I'm just thinking about on the OpEx line. Maybe this is a market that needs evangelism and there's a natural cycle to it, I think as you were suggesting, as customers need to evaluate what these tools can do for them and start to integrate them, and as you say, not integrate them. But is there any value or potential, say, in like an unconstrained resource market where more sales and marketing could speed that up or does the market feel too big and it kind of needs to move at the pace and you guys can't necessarily drive that yourself?

Ari Kahn: I think that an increased investment in sales and marketing would have results for us. We see the market is almost infinite, and our ability to increase investments in sales and marketing would be proportionally -- will proportionally impact sales for us. We have focused in R&D recently and made a lot of investments in that regard, including partnerships with some revenue share to accelerate some of the development to help manage our own expenses. But sales and marketing is a place where we're looking for ways to invest even more and, in particular, for partnerships to help manage that customer acquisition cost, because we expect that if we invest more in sales and marketing, we're going to get proportionate results.

Casey Ryan: That makes a lot of sense. Thank you. It was a great quarter. We look forward to following along as we move forward. Thanks.

Ari Kahn: Thank you, Casey.

Operator: Thank you. [Operator Instructions] And I'm showing no further questions and I'd like to hand the conference back to management for closing remarks.

Ari Kahn: Thank you, everybody. Thank you for joining us today. We appreciate the continued support from all of our customers, our partners and our shareholders. We're excited about our business and ongoing growth prospects. And we look forward to speaking with you again on our fourth quarter fiscal '24 conference call expected to be in December of 2024. Be well, everyone. Thanks.

Operator: This concludes today's conference call. Thank you for participating and you may now disconnect. Everyone have a great day.

This article was generated with the support of AI and reviewed by an editor. For more information see our T&C.

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