Direct Digital Holdings Inc (DRCT)

Currency in USD
2.55
+0.06(+2.41%)
Closed·
2.56+0.01(+0.39%)
·
Earnings results expected in 4 days
DRCT is not included in our AI-picked strategies. See which stocks are.
Fair Value
Day's Range
2.462.56
52 wk Range
0.06172.70
Key Statistics
Prev. Close
2.49
Open
2.55
Day's Range
2.46-2.56
52 wk Range
0.06-172.7
Volume
6.15K
Average Volume (3m)
62.46K
1-Year Change
-97.6961%
Book Value / Share
-6.52
Fair Value
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Fair Value Upside
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DRCT Scorecardpro icon
Company’s Health
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Fair Value
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Fair Price
Upside
Price Target
8.00
Upside
+213.73%
Members' Sentiments
Bearish
Bullish
ProTips
Quickly burning through cash
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Technical Analysis

Summary
Strong Sell
Sell
Neutral
Buy
Strong Buy
Buy
Technical Indicators
Strong Buy
Moving Averages
Neutral

Analyst Ratings

1 Buy
1 Hold
0 Sell
Ratings:
2 analysts
Overall Consensus
Buy

Analysts 12-Month Price Target:

Average 8.00
(+213.73% Upside)
Firm
ArticlePositionPrice TargetUpside / DownsideFrom Price TargetActionDate
Benchmark
Buy8.00+213.73%2.00MaintainApr 08, 2026
Benchmark
Buy2.00-21.57%6.00MaintainNov 07, 2025

Direct Digital Holdings Inc Earnings Call Summary for Q1/2026

  • Q1 2026 EPS of -10.32 badly missed forecast of -0.1; revenue fell 18.3% YoY to $6.7M, below $7.07M estimate, yet stock rose 1.49%
  • Gross margin improved to 34% from 29% YoY; operating loss narrowed to $3.3M from $3.9M; net loss improved to $5.6M from $5.9M
  • Strategic pivot to buy-side and enterprise clients showed 8% spending growth; Ignition+ platform launch generated strong initial interest
  • CEO Walker emphasized commitment to leveraging new platform and AI-driven optimization for growth despite revenue headwinds from DSP customers
  • Stock trades at $3.75 with $2.99M market cap after 97% annual decline; company open to M&A opportunities and strategic partnerships
Last Updated: 2026-05-11, 11:48 a/m
Read Full Transcript

Earnings

Latest Release
May 11, 2026
EPS / Forecast
-10.32 / -0.10
Revenue / Forecast
6.7M / 7.07M
EPS Revisions
Last 90 days

DRCT Income Statement

Compare DRCT to Peers and Sector

Metrics to compare
DRCT
Peers
Sector
Relationship
P/E Ratio
−0.1x−1.2x6.9x
PEG Ratio
0.000.050.01
Price/Book
−0.4x2.0x1.8x
Price / LTM Sales
0.1x1.4x1.3x
Upside (Analyst Target)
213.7%15.5%31.3%
Fair Value Upside
Unlock16.5%18.0%Unlock

Direct Digital Holdings, Inc. operates as an end-to-end full-service advertising and marketing platform. The company’s platform primarily focuses on providing advertising technology, data-driven campaign optimization, and other solutions to underserved and less efficient markets on both the buy and sell-side of the digital advertising ecosystem. It serves various industry verticals, such as travel, education, healthcare, financial services, consumer products, and other sectors with a focus on small and mid-sized businesses. The company was founded in 2018 and is headquartered in Houston, Texas.

Ownership

Ownership Overview

Type
Common Stock Held% of Shares OutstandingMarket Value
Mutual Funds & ETFs
11.36K1.62%28.96K
Other Institutional Investors
14.29K2.04%36.43K
Public Companies & Retail Investors
675.60K96.34%1.72M
Total
701.24K100.00%1.79M

Top Holders

Holder
% of holding
Shares Held
Date Reported
Value (In 1,000s)
Geode Capital Management, LLC1.61%11,25729
Vanguard Capital Management, LLC0.98%6,90518

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FAQ

What Is the Direct Digital Holdings (DRCT) Stock Price Today?

The Direct Digital Holdings stock price today is 2.55 USD.

What Stock Exchange Does Direct Digital Holdings Trade On?

Direct Digital Holdings is listed and trades on the Nasdaq Stock Exchange.

What Is the Stock Symbol for Direct Digital Holdings?

The stock symbol for Direct Digital Holdings is "DRCT."

What Is the Direct Digital Holdings Market Cap?

As of today, Direct Digital Holdings market cap is 1.85M USD.

What Is Direct Digital Holdings's Earnings Per Share (TTM)?

The Direct Digital Holdings EPS (TTM) is -126.45.

When Is the Next Direct Digital Holdings Earnings Date?

Direct Digital Holdings will release its next earnings report on Aug 06, 2026.

From a Technical Analysis Perspective, Is DRCT a Buy or Sell?

Based on moving averages and other technical indicators, the daily buy/sell signal is Sell.

How Many Times Has Direct Digital Holdings Stock Split?

Direct Digital Holdings has split 2 times.

How Many Employees Does Direct Digital Holdings Have?

Direct Digital Holdings has 73 employees.

What is the current trading status of Direct Digital Holdings (DRCT)?

As of Aug 02, 2026, Direct Digital Holdings (DRCT) is trading at a price of 2.55 USD, with a previous close of 2.49 USD. The stock has fluctuated within a day range of 2.46 USD to 2.56 USD, while its 52-week range spans from 0.06 USD to 172.70 USD.

What Is Direct Digital Holdings (DRCT) Price Target According to Analysts?

The average 12-month price target for Direct Digital Holdings is 8.00 USD, with a high estimate of 8 USD and a low estimate of 8 USD. 1 analysts recommend buying the stock, while 0 suggest selling, leading to an overall rating of Buy. The stock has an +213.73% Upside potential.

What Is the DRCT After Hours Price?

DRCT's last after hours stock price is 2.56 USD, the stock has decreased by 0.01, or 0.39%.
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