DoubleVerify Holdings, Inc. provides media effectiveness platforms in the United States. The company offers DV Authentic Ad, a metric of digital media quality, which evaluates the existence of fraud, brand suitability, viewability and geography for each digital ad; DV Authentic Attention that provides data to drive campaign performance; Custom Contextual solution, which allows advertisers to match ads to relevant content to maximize user engagement and drive campaign performance; and Scibids AI, an AI-powered digital campaign optimization solution. It also provides Rockerbox, enables advertisers to unify cross-channel conversion and spend data and apply multi-touch attribution, marketing mix modeling, and incrementality testing to measure and optimize the impact of advertising; DV Authentic AdVantage, an AI-powered performance optimization solution for advertisers to improve campaign outcomes across proprietary video platforms; DV Publisher Suite, a unified solution for digital publishers to manage revenue and increase inventory yield, identifying lost or unfilled sales, and aggregate data across inventory sources; and DV Pinnacle which provides detailed insights into customers’ media performance on both direct and programmatic media buying platforms and across all key digital media channels, formats, and devices. Its solutions are integrated across digital advertising ecosystem, including programmatic platforms, social media channels, and digital publishers. The company serves consumer packaged goods, financial services, telecommunications, technology, automotive, and healthcare industry verticals. The company was founded in 2008 and is headquartered in New York, New York.
Digital Ad Dynamo | Explore DoubleVerify's impressive 82% gross profit margin and strong financial health, positioning it as a leader in digital media measurement and analytics |
Innovation Frontie | Delve into DoubleVerify's strategic shift from verification-only to performance-oriented offerings, including new products driving greater adoption and monetization |
Market Valuation | Analysts set price targets ranging from $14 to $24, with DoubleVerify potentially undervalued compared to its Fair Value estimate |
Growth Challenges | Learn about DoubleVerify's international market hurdles and customer concentration risks, balanced against opportunities in Meta partnerships and brand safety solutions |
Metrics to compare | DV | Sector Sector - Average of metrics from a broad group of related Technology sector companies | Relationship RelationshipDVPeersSector | |
|---|---|---|---|---|
P/E Ratio | 32.5x | −2.8x | 6.7x | |
PEG Ratio | −5.20 | 0.00 | 0.01 | |
Price/Book | 1.5x | 1.9x | 1.8x | |
Price / LTM Sales | 2.2x | 2.3x | 1.4x | |
Upside (Analyst Target) | 23.0% | 59.3% | 33.9% | |
Fair Value Upside | Unlock | 13.6% | 18.7% | Unlock |