Reed's Inc (REED)

Currency in USD
3.94
+0.19(+5.07%)
Closed·
3.94+0.22(+5.91%)
·
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Fair Value
Day's Range
3.763.98
52 wk Range
1.7512.00
Key Statistics
Prev. Close
3.75
Open
3.85
Day's Range
3.76-3.98
52 wk Range
1.75-12
Volume
3.76K
Average Volume (3m)
30.11K
1-Year Change
-64.5045%
Book Value / Share
0.77
Fair Value
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Fair Value Upside
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REED Scorecardpro icon
Company’s Health
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Fair Value
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Fair Price
Upside
Price Target
4.75
Upside
+20.56%
Members' Sentiments
Bearish
Bullish
ProTips
Quickly burning through cash

Reed's Inc News & Analysis

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Technical Analysis

Summary
Strong Sell
Sell
Neutral
Buy
Strong Buy
Neutral
Technical Indicators
Strong Sell
Moving Averages
Strong Buy

Reed's, Inc. engages in the manufacture and distribution of natural beverages in the United States and the Asia-Pacific region. The company offers reed’s craft ginger beer; reed’s real ginger ales; reed’s ready to drink; reed’s functional soda; flying cauldron soda; and virgil’s handcrafted sodas. It sells its products to natural food and gourmet retailers, grocery store chains, mass merchants, club stores, convenience and drug stores, liquor stores, industrial cafeterias, and on-premise bars and restaurants, as well as directly to consumers through its website, Amazon, and third party e-commerce retailers; and Reed’s and Virgil’s brand names. The company was formerly known as Original Beverage Corporation and changed its name to Reed's, Inc. in 2001. Reed's, Inc. was founded in 1987 and is headquartered in Norwalk, Connecticut.

Industry
Beverages
Employees
24

Reed's Inc Earnings Call Summary for Q4/2025

  • Reed's Q4 net sales fell 22.7% YoY to $7.5M; gross margin compressed to 20% from 30% due to inventory write-offs and higher costs.
  • Net loss narrowed to $3.8M from $4.1M; per-share loss improved 66.9% while SG&A expenses decreased 19% to $4M through cost management.
  • Stock dropped 11.09% to $4.41, with additional 2.27% premarket decline; analysts expect continued sales decline and no profitability in 2025.
  • Company plans 2026 product expansion including new ginger ale flavors, non-alcoholic mixers, and Asian market entry with U Oxygen energy drink.
  • Management focuses on operational efficiency improvements and margin expansion despite ongoing pressures from national customer volumes and promotional spending.
Last Updated: 2026-03-25, 09:02 a/m
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Compare REED to Peers and Sector

Metrics to compare
REED
Peers
Sector
Relationship
P/E Ratio
−2.9x30.5x12.0x
PEG Ratio
−0.03−0.070.03
Price/Book
5.1x5.9x1.5x
Price / LTM Sales
1.4x2.6x0.9x
Upside (Analyst Target)
26.7%89.1%21.6%
Fair Value Upside
Unlock−2.0%11.4%Unlock

Analyst Ratings

1 Buy
0 Hold
0 Sell
Ratings:
1 analysts
Overall Consensus
Strong Buy

Analysts 12-Month Price Target:

Average 4.75
(+20.56% Upside)
Firm
ArticlePositionPrice TargetUpside / DownsideFrom Price TargetActionDate

Earnings

Latest Release
Mar 24, 2026
EPS / Forecast
-0.44 / -0.12
Revenue / Forecast
7.48M / --
EPS Revisions
Last 90 days

REED Income Statement

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FAQ

What Is the Reed's (REED) Stock Price Today?

The Reed's stock price today is 3.94 USD.

What Stock Exchange Does Reed's Trade On?

Reed's is listed and trades on the New York Stock Exchange.

What Is the Stock Symbol for Reed's?

The stock symbol for Reed's is "REED."

What Is the Reed's Market Cap?

As of today, Reed's market cap is 46.57M USD.

What Is Reed's's Earnings Per Share (TTM)?

The Reed's EPS (TTM) is -1.91.

From a Technical Analysis Perspective, Is REED a Buy or Sell?

Based on moving averages and other technical indicators, the daily buy/sell signal is Buy.

How Many Times Has Reed's Stock Split?

Reed's has split 0 times.

How Many Employees Does Reed's Have?

Reed's has 24 employees.

What is the current trading status of Reed's (REED)?

As of Apr 25, 2026, Reed's (REED) is trading at a price of 3.94 USD, with a previous close of 3.75 USD. The stock has fluctuated within a day range of 3.76 USD to 3.98 USD, while its 52-week range spans from 1.75 USD to 12.00 USD.

What Is Reed's (REED) Price Target According to Analysts?

The average 12-month price target for Reed's is 4.75 USD, with a high estimate of 4.75 USD and a low estimate of 4.75 USD. 1 analysts recommend buying the stock, while 0 suggest selling, leading to an overall rating of Strong Buy. The stock has an +20.56% Upside potential.

What Is the REED After Hours Price?

REED's last after hours stock price is 3.94 USD, the stock has decreased by 0.22, or 5.91%.
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