Playboy Inc (PLBY)

Currency in USD
1.260
+0.010(+0.80%)
Closed·
1.269+0.009(+0.67%)
·
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Fair Value
Day's Range
1.2351.290
52 wk Range
1.1852.750
Key Statistics
Prev. Close
1.25
Open
1.26
Day's Range
1.235-1.29
52 wk Range
1.185-2.75
Volume
816.46K
Average Volume (3m)
979.15K
1-Year Change
-22.6994%
Book Value / Share
0.29
Fair Value
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Fair Value Upside
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PLBY Scorecardpro icon
Company’s Health
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Fair Value
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Fair Price
Upside
Price Target
2.833
Upside
+124.87%
Members' Sentiments
Bearish
Bullish
ProTips
Impressive gross profit margins

Playboy Inc News & Analysis

Show more

Technical Analysis

Summary
Strong Sell
Sell
Neutral
Buy
Strong Buy
Sell
Technical Indicators
Sell
Moving Averages
Sell

Analyst Ratings

2 Buy
1 Hold
0 Sell
Ratings:
3 analysts
Overall Consensus
Buy

Analysts 12-Month Price Target:

Average 2.833
(+124.87% Upside)
Firm
ArticlePositionPrice TargetUpside / DownsideFrom Price TargetActionDate
Jefferies
Hold1.50+19.05%1.45MaintainNov 13, 2025
Lucid Capital Markets
Buy3.00+138.10%-New CoverageJul 08, 2025

Playboy Inc Earnings Call Summary for Q1/2026

  • Playboy posted Q1 2026 EPS of -$0.03, missing $0.01 forecast; revenue of $30.23M fell 3% short of $31.17M estimate despite stock rising 3.89%
  • Adjusted EBITDA surged 111% YoY to $5.0M while net loss improved to $4.0M from $9.0M in Q1 2025, signaling operational progress toward profitability
  • Honey Birdette segment drove growth with 15.4% revenue increase; company plans continued U.S. expansion of the brand alongside debt reduction efforts
  • Management forecasts Q2-Q4 FY2026 EPS of $0.02 per quarter, targeting full-year EPS of $0.08 as turnaround strategy gains traction
  • CEO Kohn emphasized operational improvements despite ongoing challenges including licensing revenue decline and potential macroeconomic headwinds
Last Updated: 2026-05-11, 06:04 p/m
Read Full Transcript

Earnings

Latest Release
May 11, 2026
EPS / Forecast
-0.03 / 0.01
Revenue / Forecast
30.23M / 31.17M
EPS Revisions
Last 90 days

PLBY Income Statement

Compare PLBY to Peers and Sector

Metrics to compare
PLBY
Peers
Sector
Relationship
P/E Ratio
−19.2x5.4x10.4x
PEG Ratio
−0.21−0.010.02
Price/Book
4.4x2.3x1.4x
Price / LTM Sales
1.2x1.2x0.9x
Upside (Analyst Target)
138.1%92.0%27.9%
Fair Value Upside
Unlock31.1%11.8%Unlock

Playboy, Inc. operates as a pleasure and leisure company in the United States, Australia, China, the United Kingdom, and internationally. The company operates through two segments: Direct-to-Consumer and Licensing. It offers sexual wellness products, such as lingerie, bedroom accessories, intimacy products, and other adult products; apparel and accessories products; and beauty and grooming products, such as skincare, haircare, bath and body, cosmetics, and fragrance. The company also owns and operates digital commerce retail platforms, such as playboy.com under license agreements; Honey Birdette retail stores; and collaborates with nightlife, hospitality, digital casino, and online gaming industries. In addition, it licenses Playboy name, Rabbit Head Design, and other trademarks and related properties; and programming content to cable television operators and direct-to-home satellite television operators. Further, the company business covers the subscription sale of playboyplus.com and playboy.tv, which are online content platforms. It offers its products under its flagship brand Playboy. The company was formerly known as PLBY Group, Inc. and changed its name to Playboy, Inc. in June 2025. Playboy, Inc. is headquartered in Los Angeles, California.

Ownership

Ownership Overview

Type
Common Stock Held% of Shares OutstandingMarket Value
Mutual Funds & ETFs
4.26M3.67%5.32M
Other Institutional Investors
70.26M60.59%87.83M
Public Companies & Retail Investors
41.45M35.74%51.81M
Total
115.97M100.00%144.96M

Top Holders

Holder
% of holding
Shares Held
Date Reported
Value (In 1,000s)
Fortress Investment Group LLC14.31%16,589,53120,737
Byborg Enterprises S.A.12.85%14,900,00018,625

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FAQ

What Is the Playboy (PLBY) Stock Price Today?

The Playboy stock price today is 1.260 USD.

What Stock Exchange Does Playboy Trade On?

Playboy is listed and trades on the Nasdaq Stock Exchange.

What Is the Stock Symbol for Playboy?

The stock symbol for Playboy is "PLBY."

What Is the Playboy Market Cap?

As of today, Playboy market cap is 146.120M USD.

What Is Playboy's Earnings Per Share (TTM)?

The Playboy EPS (TTM) is -0.075.

When Is the Next Playboy Earnings Date?

Playboy will release its next earnings report on Aug 11, 2026.

From a Technical Analysis Perspective, Is PLBY a Buy or Sell?

Based on moving averages and other technical indicators, the daily buy/sell signal is Strong Sell.

How Many Times Has Playboy Stock Split?

Playboy has split 0 times.

How Many Employees Does Playboy Have?

Playboy has 394 employees.

What is the current trading status of Playboy (PLBY)?

As of Jul 04, 2026, Playboy (PLBY) is trading at a price of 1.260 USD, with a previous close of 1.250 USD. The stock has fluctuated within a day range of 1.235 USD to 1.290 USD, while its 52-week range spans from 1.185 USD to 2.750 USD.

What Is Playboy (PLBY) Price Target According to Analysts?

The average 12-month price target for Playboy is 2.833 USD, with a high estimate of 4 USD and a low estimate of 1.5 USD. 2 analysts recommend buying the stock, while 0 suggest selling, leading to an overall rating of Buy. The stock has an +124.87% Upside potential.

What Is the PLBY After Hours Price?

PLBY's last after hours stock price is 1.269 USD, the stock has decreased by 0.009, or 0.670%.
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