Booking Holdings Inc (BKNG)

Currency in USD
173.91
+0.45(+0.26%)
Real-time Data·
Earnings results expected in 15 days
BKNG is included in our AI-picked strategies. See how they work
Fair Value
Day's Range
170.59174.76
52 wk Range
150.62233.58
Key Statistics
Prev. Close
173.46
Open
170.99
Day's Range
170.59-174.76
52 wk Range
150.62-233.58
Volume
404.21K
Average Volume (3m)
10.48M
1-Year Change
-5.2961%
Book Value / Share
-6.92
Fair Value
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Fair Value Upside
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BKNG Scorecardpro icon
Company’s Health
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Fair Value
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Fair Price
Upside
Price Target
232.65
Upside
+33.78%
Members' Sentiments
Bearish
Bullish
ProTips
6 analysts have revised their earnings downwards for the upcoming period

Booking Holdings Inc News & Analysis

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Technical Analysis

Summary
Strong Sell
Sell
Neutral
Buy
Strong Buy
Neutral
Technical Indicators
Strong Sell
Moving Averages
Buy

Booking Holdings Inc., together with its subsidiaries, provides online and traditional travel and restaurant reservations and related services in the United States, the Netherlands, the United Kingdom, and internationally. The company operates Booking.com, which offers online accommodation reservations; and Priceline, which provides discount travel reservations services, as well as online accommodation, flight, rental car reservation services, vacation packages, cruises, activity, and affiliate programs. It also operates Agoda that offers online accommodation reservation, flight, ground transportation, and attractions. In addition, the company operates KAYAK, an online meta-search service that allows consumers to search and compare travel itineraries and prices; and OpenTable for booking online restaurant reservations, as well as reservation management services to restaurants. Further, it offers travel-related insurance products, payment facilitation, and restaurant management services to consumers, travel service providers, and restaurants; and advertising services. The company was formerly known as The Priceline Group Inc. and changed its name to Booking Holdings Inc. in February 2018. Booking Holdings Inc. was founded in 1997 and is headquartered in Norwalk, Connecticut.

Booking Holdings Inc SWOT Analysis


Travel Titan's Triumph
Booking Holdings showcases robust financial performance with $5.5 billion Q4 revenue, 14% YoY growth, and strong EBITDA margins, signaling industry leadership
AI-Powered Future
Explore how partnerships with OpenAI, Microsoft, and Amazon are revolutionizing travel experiences, enhancing personalization and operational efficiency
Strategic Expansion
Delve into the Connected Trip strategy and Genius loyalty program, driving customer retention and increasing share of wallet in the competitive travel market
Analyst Optimism
Discover why analysts set price targets ranging from $4,440 to $6,250, reflecting confidence in Booking Holdings' growth potential and market positioning
Read full SWOT analysis

Booking Holdings Inc Earnings Call Summary for Q2/2025

  • Q2 EPS of $55.40 beat forecasts by 10.49%, with revenue up 16% YoY to $6.8B
  • Room nights grew 8%, surpassing guidance; gross bookings up 13% YoY
  • Full-year outlook: low double-digit growth in bookings and revenue; adjusted EBITDA margins to expand ~125 bps
  • Heavy investment in AI and digital transformation driving growth in alternative accommodations and connected trips
  • Stock closed down 2.08% despite earnings beat; slight 0.27% uptick in after-hours trading
Last Updated: 2025-07-29, 05:52 p/m
Read Full Transcript

Compare BKNG to Peers and Sector

Metrics to compare
BKNG
Peers
Sector
Relationship
P/E Ratio
25.4x14.4x11.0x
PEG Ratio
−6.160.000.02
Price/Book
−24.6x2.1x1.4x
Price / LTM Sales
5.1x1.2x0.9x
Upside (Analyst Target)
35.8%15.0%29.2%
Fair Value Upside
Unlock10.2%10.2%Unlock

Analyst Ratings

31 Buy
8 Hold
0 Sell
Ratings:
39 analysts
Overall Consensus
Buy

Analysts 12-Month Price Target:

Average 232.65
(+33.78% Upside)
Firm
ArticlePositionPrice TargetUpside / DownsideFrom Price TargetActionDate
Barclays
Buy220.00+26.65%5,500.00MaintainApr 10, 2026
B.Riley
Buy272.00+56.58%6,800.00MaintainApr 10, 2026
Tigress Financial Partners
Buy260.00+49.67%-MaintainApr 08, 2026
DA Davidson
Buy240.00+38.16%240.00MaintainApr 08, 2026
Bernstein SocGen Group
Hold188.00+8.23%4,698.00MaintainApr 07, 2026

Dividends

Payout Ratio
Payout ratio (TTM)
Earnings retained
EPS 6.62%
Dividend Yield
0.95%
Industry Median 2.12%
Annualized payout
1.68
Paid quarterly
5-Years Growth
-
Growth Streak

Earnings

Latest Release
Feb 18, 2026
EPS / Forecast
1.95 / 48.19
Revenue / Forecast
6.35B / 6.12B
EPS Revisions
Last 90 days

BKNG Income Statement

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FAQ

What Is the Booking (BKNG) Stock Price Today?

The Booking stock price today is 173.91 USD.

What Stock Exchange Does Booking Trade On?

Booking is listed and trades on the Nasdaq Stock Exchange.

What Is the Stock Symbol for Booking?

The stock symbol for Booking is "BKNG."

Does Booking Pay Dividends? What’s The Current Dividend Yield?

The Booking dividend yield is 0.95%.

What Is the Booking Market Cap?

As of today, Booking market cap is 136.00B USD.

What Is Booking's Earnings Per Share (TTM)?

The Booking EPS (TTM) is 6.62.

When Is the Next Booking Earnings Date?

Booking will release its next earnings report on Apr 28, 2026.

From a Technical Analysis Perspective, Is BKNG a Buy or Sell?

Based on moving averages and other technical indicators, the daily buy/sell signal is Neutral.

How Many Times Has Booking Stock Split?

Booking has split 2 times.

How Many Employees Does Booking Have?

Booking has 23936 employees.

What is the current trading status of Booking (BKNG)?

As of Apr 13, 2026, Booking (BKNG) is trading at a price of 173.91 USD, with a previous close of 173.46 USD. The stock has fluctuated within a day range of 170.59 USD to 174.76 USD, while its 52-week range spans from 150.62 USD to 233.58 USD.

What Is Booking (BKNG) Price Target According to Analysts?

The average 12-month price target for Booking is 232.65 USD, with a high estimate of 309.84 USD and a low estimate of 179.8 USD. 31 analysts recommend buying the stock, while 0 suggest selling, leading to an overall rating of Buy. The stock has an +33.78% Upside potential.

What Is the BKNG Premarket Price?

BKNG's last pre-market stock price is 170.70 USD. The pre-market share volume is 15,250.00, and the stock has decreased by -2.76, or -1.59%.

What Is the BKNG After Hours Price?

BKNG's last after hours stock price is 172.70 USD, the stock has decreased by -0.76, or -0.44%.
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