Boston Beer Company Inc (SAM)

Currency in USD
183.05
-1.74(-0.94%)
Closed·
183.52+0.47(+0.26%)
·
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Fair Value
Day's Range
181.10187.87
52 wk Range
158.68264.46
Key Statistics
Prev. Close
184.79
Open
186.12
Day's Range
181.1-187.87
52 wk Range
158.68-264.46
Volume
175.39K
Average Volume (3m)
318.75K
1-Year Change
-16.1782%
Book Value / Share
70.09
Fair Value
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Fair Value Upside
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SAM Scorecardpro icon
Company’s Health
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Fair Value
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Fair Price
Upside
Price Target
199.85
Upside
+9.18%
Members' Sentiments
Bearish
Bullish
ProTips
Holds more cash than debt on its balance sheet

Boston Beer Company Inc News & Analysis

Show more

Technical Analysis

Summary
Strong Sell
Sell
Neutral
Buy
Strong Buy
Strong Sell
Technical Indicators
Strong Sell
Moving Averages
Sell

Analyst Ratings

1 Buy
11 Hold
2 Sell
Ratings:
14 analysts
Overall Consensus
Neutral

Analysts 12-Month Price Target:

Average 199.85
(+9.18% Upside)
Firm
ArticlePositionPrice TargetUpside / DownsideFrom Price TargetActionDate
UBS
Hold190.00+3.80%190.00MaintainJul 28, 2026
Bernstein SocGen Group
Hold195.00+6.53%210.00MaintainJul 27, 2026
Morgan Stanley
Hold190.00+3.80%220.00MaintainJul 24, 2026
Jefferies
Hold195.00+6.53%230.00MaintainJul 24, 2026
Roth/MKM
Buy295.00+61.16%315.00MaintainJul 24, 2026

Boston Beer Company Inc SWOT Analysis


Portfolio Dynamics
Explore Boston Beer's evolving product mix, from the challenges facing Truly to the promising launch of Sun Cruiser, shaping the company's market position
Financial Resilience
Delve into Boston Beer's financial outlook, with EPS estimates ranging from $10.00 to $11.35 for 2025 and targeted gross margin improvements to the high-40% range
Competitive Landscape
Learn how Boston Beer navigates intense competition in the alcoholic beverage market, balancing innovation with established brand strength
Strategic Initiatives
Discover Boston Beer's focus on advertising investment, margin optimization, and new product development to drive growth and shareholder value
Read full SWOT analysis

Boston Beer Company Inc Earnings Call Summary for Q2/2026

  • Q2 revenue fell 3.3% with depletions down 6% and shipments down 4.5%, reflecting weak beer demand across core brands.
  • Gross margin improved to 50.4%, up 60 basis points year-over-year, driven by brewery efficiencies and procurement savings.
  • Company raised full-year gross margin guidance to 48.5%-50% and reduced capital spending forecast to $60M-$80M from $70M-$90M.
  • Sun Cruiser RTD spirits brand delivered triple-digit growth, now ranking as top 5 spirits RTD and offsetting weakness in Twisted Tea.
  • Full-year EPS guidance maintained at $8.50-$10.50; volume expected to decline in low-to-mid single digits, trending toward lower end.
Last Updated: 2026-07-23, 06:14 p/m
Read Full Transcript

Earnings

Latest Release
Jul 23, 2026
EPS / Forecast
3.65 / 4.96
Revenue / Forecast
568.3M / 574.2M
EPS Revisions
Last 90 days

SAM Income Statement

Compare SAM to Peers and Sector

Metrics to compare
SAM
Peers
Sector
Relationship
P/E Ratio
−26.1x29.8x11.7x
PEG Ratio
0.140.460.03
Price/Book
2.6x6.0x1.5x
Price / LTM Sales
1.0x2.5x0.9x
Upside (Analyst Target)
5.5%67.6%24.3%
Fair Value Upside
Unlock23.5%13.9%Unlock

The Boston Beer Company, Inc. produces and sells alcohol beverages primarily in the United States. Its flagship beer is Samuel Adams Boston Lager. The company offers various beers, hard ciders, spirits based ready to drink beverages, distilled spirits, flavored malt beverages, and hard seltzers under the Samuel Adams, Twisted Tea, Truly, Angry Orchard, Dogfish Head, and Sun Cruiser brand names. It markets and sells its products to a network wholesaler in the United States, as well as wholesalers, importers, or other agencies that in turn sell to retailers, such as grocery stores, club stores, convenience stores, liquor stores, bars, restaurants, stadiums, and other traditional and e-commerce retail outlets. It sells its products in Canada, Mexico, and internationally. The Boston Beer Company, Inc. was founded in 1984 and is based in Boston, Massachusetts.

Industry
Beverages
Employees
2736

Ownership

Ownership Overview

Type
Common Stock Held% of Shares OutstandingMarket Value
Mutual Funds & ETFs
3.82M37.88%705.61M
Other Institutional Investors
4.59M45.52%847.87M
Public Companies & Retail Investors
1.67M16.61%309.33M
Total
10.08M100.00%1.86B

Top Holders

Holder
% of holding
Shares Held
Date Reported
Value (In 1,000s)
BlackRock, Inc.9.40%947,156175,025
AQR Capital Management, LLC6.43%648,318119,803

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FAQ

What Is the Boston Beer (SAM) Stock Price Today?

The Boston Beer stock price today is 183.05 USD.

What Stock Exchange Does Boston Beer Trade On?

Boston Beer is listed and trades on the New York Stock Exchange.

What Is the Stock Symbol for Boston Beer?

The stock symbol for Boston Beer is "SAM."

What Is the Boston Beer Market Cap?

As of today, Boston Beer market cap is 1.83B USD.

What Is Boston Beer's Earnings Per Share (TTM)?

The Boston Beer EPS (TTM) is -6.67.

When Is the Next Boston Beer Earnings Date?

Boston Beer will release its next earnings report on Oct 22, 2026.

From a Technical Analysis Perspective, Is SAM a Buy or Sell?

Based on moving averages and other technical indicators, the daily buy/sell signal is Neutral.

How Many Times Has Boston Beer Stock Split?

Boston Beer has split 0 times.

How Many Employees Does Boston Beer Have?

Boston Beer has 2736 employees.

What is the current trading status of Boston Beer (SAM)?

As of Aug 06, 2026, Boston Beer (SAM) is trading at a price of 183.05 USD, with a previous close of 184.79 USD. The stock has fluctuated within a day range of 181.10 USD to 187.87 USD, while its 52-week range spans from 158.68 USD to 264.46 USD.

What Is Boston Beer (SAM) Price Target According to Analysts?

The average 12-month price target for Boston Beer is 199.85 USD, with a high estimate of 295 USD and a low estimate of 160 USD. 1 analysts recommend buying the stock, while 2 suggest selling, leading to an overall rating of Neutral. The stock has an +9.18% Upside potential.

What Is the SAM After Hours Price?

SAM's last after hours stock price is 183.52 USD, the stock has decreased by 0.47, or 0.26%.
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